Direct email for ABC Graphics

To current accounts and prospects from Sales Manager/COO

Subject line: If you ask me. . . 

Message:

. . . why not print at least your company logo on your shipping packaging?

An old, old-school Metroplex business genius liked to call a shipping box “four advertising panels that encase a product.” It’s some of the least expensive advertising you’ll do–no airtime, column widths, or speciality product to buy. Shipping packaging is an expense you already have, and printing costs are insanely affordable. (Especially insanely affordable at ABC Graphics, of course.)

Start with just your logo. Or even just your business name, in any font you’d like. I guarantee you’ll discover it’s worth the ink. And once you’re convinced this opportunity is too good to waste, call John (555.555.5555) or Jane (555.555.5555) here at ABC for some art that can easily elevate your shipping boxes, envelopes, or plastic sleeves into sales drivers.

Most liquor distilleries got this message long ago. Ever used an old vodka corrugated for a moving/storage box? I rest my case. (See what I did there?)

Call me at 555.555.5555 anytime to discuss how we can use your fixed operation expenses to drive sales. Or for the joke of the day, either one.